Mitsubishi Rally: Sales grow, new products coming - Kelley Blue Book
But the booming demand for crossovers has lifted many boats and with key compact crossover SUVs, Mitsubishi has turned a corner and is looking to expand volume. The 2014 calendar year saw its U. S. sales grow an impressive 24. 8 percent (33 percent excluding fleet vehicles) to cap off the year at 77,643 vehicles sold, the automaker's second consecutive year of growth. The popular Outlander Sport led the charge with a volume increase of 24. 5 percent (31,054 vehicles), followed by the subcompact Mitsubishi Mirage (16,708), and steady sales gains in the Outlander midsize crossover (13,068). January sales figures... "My focus is not only to get Mitsubishi back to profitability in North America, but to make sure our dealers are profitable. Third quarter results show Mitsubishi's North American operations back in the black for the first time in years, while its dealers report profitability is at a 12 year high. Over the coming months, Mitsubishi will debut new and revised versions of its core vehicles in addition to two all-new models - the Mirage G4 sedan and Outlander plug-in hybrid. The 2016 Outlander will be the first current model to don the company's new design language, which will debut in April at the New York Auto Show, followed later in 2015 by the Outlander Sport and Lancer. Source: www.kbb.com
