ALJ unveils new generation Toyota Hilux - Arab News

RIYADH: Motor giant Abdul Latif Jameel (ALJ) and Toyota launched here Wednesday night the eighth-generation Hilux, which goes on sale across the Gulf countries, including Saudi Arabia this week. The all-new Hilux gets a new look with more toughness as the vehicle’s body sits on a newly developed strong frame structure. Toyota officials told Arab News on the sidelines of the launch that Toyota ranked number one motor company in terms of sales that exceeded 10. 2 million vehicles last year. They include more than 700,000 vehicles sold by Toyota and its partners across the GCC. Prominent among those present on the occasion included Hiroki Nakajima, chief executive engineer and managing officer of Toyota Motor Corporation. Takashi Obata, Toyota general manager for sales in Middle East and North Africa (MENA). In his presentation on the new Hilux, Nakajima, said: “Our entire development concept was centered on redefining toughness. The Hilux also offers the comfort of an SUV, making it the go-to vehicle, whether its primary use is commercial or personal,” said Hassan Jameel, ALJ’s vice chairman for domestic operation. Source: www.arabnews.com