Ford Bets on Fancy Pickups - Wall Street Journal
Looking to test the upper limits of what U. S. customers will pay for a pickup truck, Ford Motor Co. later this year will launch a new version of its best-selling F-150 with one of the highest price tags ever attached to its workhorse truck. , auto maker’s coming F-150 Limited model will start about $60,000, a larger. Source: www.wsj.com
