Five Facts You Might Not Know About The Chevrolet Chevelle - GM Authority (blog)
Here is the problem the market has changed and shifted and there really is no place for a Chevelle at this time in todays market. To use the name on a FWD 4 cylinder coupe would do more damage than good to the heritage of the name. Chevy has no room for another V8 RWD coupe as it would only rob some sales from The Camaro and both would be pretty much too much alike to make a business case to built it. I know and understand Chevelles as anyone having had 9 different ones... I would rather they sit on the name and if there is a slot that opens in the market to where they could do a car that is worthy of the name then use it. Right now sales are good with the Camaro. Now if they would do a 4 door Alpha sedan to replace the Zeta that could make a good case for a Chevelle to be place back into the line up. Most of the Chevelles ever sold were hard top sedans back in the day so the name would work. As for the Beaumont That was a Chevelle but it was sold as a Pontiac Beaumont. Note too they build some large Pontiac sedans with Chevy chassis under the Pontiac body. Also some Pontiac’s had BBC Chevys as well Firebirds that were sold with SBC in the late 60’s. Keep in mind the A body was shared with the Lemans, GTO, Cutlass, 442, Skylark and GS as well as the Grand Prix too. Source: gmauthority.com
