The 2015 Buick LaCrosse delivers much more than good looks - New York Daily News
The 2015 Buick LaCrosse delivers much more than good looks If you don’t need the status symbol of the moment to shore up your self-esteem, the 2015 Buick Lacrosse provides an excellent ride in quiet comfort at a comparatively good price. Buick stands up to most other luxury marques when it comes to value and content. Buick has successfully worked to shed its old image as the default car of octogenarians. Even though there are 40 million potential customers over the age of 65 in America, aging isn’t sexy when it comes to marketing –plus it’s always better to have customers who are going to be around to buy another Buick, or two, somewhere down the... The LaCrosse, which was introduced in 2009, has helped bring a younger buyer to Buick showrooms. Sales of the LaCrosse in November 2014 were up 53-percent, and the average age is down to 59 from what was–about fifteen years ago–the equivalent of death’s door. Part of the blame is on previous eras, when big American cars–particularly bulky Buicks and colossal Cadillacs –used to be float boats riding on whitewall tires. Source: www.nydailynews.com
