Fiat Chrysler Is Stepping On The Gas In This Key Emerging Market (FCAU) - Seeking Alpha
Summary Fiat Chrysler languishes near the bottom in the Indian auto market, but the company is taking smart steps to improve its volumes and margins in this market. The launch of an affordable Jeep SUV in India will help Fiat tap a market that’s expected to triple in the country in the next five years. Currently, India is not a huge market for Fiat Chrysler Automobiles (NYSE: FCAU ). The company languishes in the bottom rungs of the manufacturer charts in India with a paltry market share of 0. 39%, selling not even 1,000 monthly units on a... In comparison, Fiat Chrysler sold over 2 million units in the U. S. market last year, delivering 16% year-over-year growth. However, this is one car market that Fiat Chrysler should not ignore, especially considering the potential present over here. In fact, India is expected to become the third-biggest car market on a global basis by 2030, ranking behind the U. S. and China with over 11 million units in annual sales. As a result, it is not surprising to see why Fiat Chrysler has become serious about this market of late. In fact, Fiat plans to increase its market share to 4% in India going forward, which is why it has been investing in capacity and has lined up a number of new models for this market. Source: seekingalpha.com
