BMW X7 May Get Ultra-Luxurious Variant - Motor Authority

Rather than sit idly by and watch its rivals target well-heeled buyers with new, upmarket SUV models, BMW is now expected to join the fray with an ultra-luxurious version of its upcoming X7 full-size SUV . The X7 is expected to be launched on the... “As a company, we are open-eyed and we are having a close look at our competitors and this is where we are really dealing with it in an intelligent way,” BMW interior design chief Oliver Heilmer told Drive when quizzed about the possibility of an... Such a design already features in Volvo’s XC90 Excellence sold in China , and it’s likely a rumored Mercedes-Maybach version of the next-generation GLS will come with such a design. The concept wasn’t intended to preview a specific production model but rather to demonstrate what a BMW competing in the “high-end luxury. Source: www.motorauthority.com